Style

Cozy Up in TOMS + Target

toms women-look-1From Altazurra to Jason Wu, every fashion follower is well-versed with the Target partnership routine. Wake up at the crack of dawn, exhale caffeine, drive full speed¬†to your local Target, dash towards womenswear, relentlessly fight for every piece in your size, snap a pic as social media proof that you’ve succeeded, and repeat. Target is bringing on yet another collaboration and while this one isn’t a coveted runway phenomenon, it’s surely an important more.

TOMS, the clothing line that has won our hearts with simplistic (and outrageously comfortable) footwear, has announced a new partnership with Target to launch in stores on Nov. 16.

Avid shoppers can finally catch a break on their spending habits and feel comfort knowing that their spending habits are far from selfish. TOMS’¬†“One for One” concept will take action in Target’s efforts. It’s simple: for every purchase made, Target will donate blankets, meals, and shoes to various charities, including the¬†American Red Cross¬†and the¬†Canadian Red Cross¬†Disaster Relief. With the holiday season so close to the launch, you can get a sense of satisfaction while giving to more than just a friend, but a person in need.

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Making a gigantic footprint with a simple pair of canvas shoes, TOMS began the One for One initiative in 2006, giving a pair of shoes to a child for each product purchase. The brand introduced an eyewear line in 2011, giving the gift of sight. Since launching,¬†TOMS has given more than 35 million pairs of new shoes to children in need and helped restore vision¬†to more than¬†250,000 people. As if ultra-comfy and versatile designs aren’t¬†enough, check out¬†TOMS Roasting Co.,¬†a coffee line to provide a week’s worth of clean water to families for every bag sold.

What should you expect to see from the Target collaboration? A FULL clothing line for men, women, and children priced under $50. Yep… prepare for comfortably chic ponchos, t-shirts, beanies, hoodies, and denim. What better way to welcome winter?


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